Contemi Solutions Member App benefits Housing Association Boligbyggelagens Partner and their members

Boligbyggelagens Partner from Norway wanted to have a digital solution for their member and partners communication in the housing association.

The Boligbyggelagens Partners selected Contemi to develop mobile solutions for them, as Contemi has been a leading technology provider for membership benefits/ programs solutions. Contemi developed the housing associations members-app to provide benefits to both the associations and their members. The mobile app is now available to half a million Norwegian homeowners. Their experience so far shows significant growth in turnover through the housing associations partners after the release of the app.

Watershed for Communication

The new app was developed via "Boligbyggelagens Partners" (BBLP) on behalf of their owners, which includes 46 Norwegian housing associations throughout Norway.

Jon R. Grimsbo, Business development manager at BBLP, views the new app with the digital membership card as a giant step-up for member communication in the housing associations.

He said, “This is much more than a digital member card, it's more of a digital solution, providing our members access to all information and all benefits on a mobile platform”. Member benefits are a central part of the membership in a housing association, where the members gain a bonus through purchase of goods. When a member performs a purchase at one of the partners, the bonus is added directly through the app, and can easily be transferred from there to the individual account.

He further added that “we believe this will lead to a bigger consciousness around the member benefits, so that more members perceive their housing association membership as valuable. There was no alternative, except bringing the benefits out to the users via their smartphones, and we have already seen a very positive development in turnover through our associated partners after the release of this app from Contemi.

Dynamic Platform

For BBLP, there was never any doubt that a digital member card was necessary for the housing associations in the future market. They worked out a comprehensive requirement specification initially and are very happy with the results delivered by Contemi.

“We wished for a digital service for smartphones, where today's offers and services are available, at the same time as everything is built upon a dynamic platform where the app can be continually improved and developed further. The cooperation with Contemi has been tidy and good all the way, and the delivery has been the way we wanted”, said Jon R. Grimsbo.